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Media Center

THE FAIR STORY IS SAN DIEGO'S STORY.
LET'S TELL IT TOGETHER!

Our local news media is essential to spreading the word about San Diego County's largest and longest-running community event, the annual San Diego County Fair. The Fair serves as a showcase for everything San Diego — our diverse cultures, our talented and creative neighbors of all ages, our our entrepreneurs and small businesses, the music we love, the food we crave, the shopping and deals we cannot afford to miss, and so much more in a fun and festive atmosphere.

The colorful coverage and commentary from our media partners reminds our guests, who hail from Southern California and beyond, that summer starts at the San Diego County Fair!

Here in our Media Office at the beautiful Del Mar Fairgrounds, we aim to connect you with our community — the characters, visionaries, and visitors of the Fair — and to offer you content that’s accurate, timely, relevant and, of course, interesting!

This Media Center includes all the tools you will need to tell a story. Our story. San Diego County's story.

MEDIA OFFICE

OPERATING HOURS

Year-Round
Monday-Friday • 9am-5pm

Fairtime
June 11–July 6, 2025
Wednesday-Sunday • 9am-11pm

Office: (858) 792-4262
Mobile: (858) 399-0221

media@sdfair.com


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MEDIA ACCESS

Working media wishing to cover the Fair for news and entertainment purposes may request parking and admission access. To coordinate access, requests must be made at least 24 hours in advance of your visit.

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DIGITAL PRESS KIT

Find high-resolution photography, video b-roll, theme narrative, logos and more in our comprehensive Digital Press Kit. The San Diego County Fair's long-standing tradition of adopting a unique theme each summer results in a full rebrand each and every year, so you'll also find a full Brand Guide with logos, fonts and support graphic.

Downloads

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NEWS RELEASES

Here you'll find links to our most recent news and announcements. To have Fair updates sent directly to your inbox, working journalists can subscribe to our media list.

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PAID ADVERTISING

We value impactful media partnerships that align with our values and maximize our investment. Our advertising strategy emphasizes broad-reaching channels that resonate with our diverse audience while ensuring optimal value for our budget. For paid advertising inquiries, please contact our agency on record, CSBimpact.

Contact CSBi

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PROMOTION & TRADE TICKETS

Media outlets may interested in exchanging advertising value for Fair tickets and/or hosting contests or promotions with Fair tickets as prizes, may submit proposals here for consideration.

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live remotes & booths

Promote your media brand at San Diego County's largest special event and meet 1 million of your fans face-to-face with a live broadcast or interactive media booth space.

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